Margaret Heffernan

Margaret Heffernan

Beyond Measure: The Big Impact of Small Changes

May/
Mon 25 May 2015

Margaret Heffernan

Beyond Measure: The Big Impact of Small Changes

Margaret Heffernan
Mon 25 May 2015,

Margaret Heffernan reveals how organisations can make huge changes with surprisingly small steps. In an age of ‘radical’ shifts and ‘disruption’, she lays the groundwork for a new kind of thinking, arguing that organisations can create seismic shifts by making deceptively small changes such as using every mind on the team, celebrating mistakes and encouraging time off from work. She takes us on a fascinating tour across the globe, highlighting disparate businesses and revealing how they’ve managed to change themselves in big ways through incremental shifts. How did the CIA revolutionise their intelligence gathering with one simple question? How did one organisation increase their revenue by £10k by instituting a short coffee break? And how can a day-long hackathon change the culture of a company?

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